Deep breathsfor your mind and body.
Bringing deep breaths
to everyday life.
HAA is a lifestyle brand founded on the concept of the traditional Japanese health regimen "touji" (bath healing). We seek to provide goods and services which feature Japanese local ingredients and traditions. We strive to bring you a lifestyle with deep breaths, like "haaaaah", in your dizzying days.
Our product list to help you incorporate touji (bath healing) into everyday life
Testimonials from our customers
I sent "HAA for bath Everyday life" to a friend who recently had a baby.
I wanted her to relax even for a little bit
and relieve the fatigue of mind and body from childbirth.
She enjoyed it very much.
29 years old, self-employed
I sent my mother "HAA for bath Everyday life" as a gift,
and she was overjoyed, saying, "It's interesting how the product combines bath powder with essays.
It was very relaxing."
30 years old, office worker
I chose "HAA for bath Everyday life"
as a gift that would warm both body and mind
for a partner at work.
When I handed it to them,
they were enamored, not least because of the cute packaging.
46 years old, office worker
I was bothered by coldness in my fingertips,
but since using "HAA for bath 900g"
I don't feel so cold anymore.
I've made a habit of purchasing it every two months.
32 years old, office worker
I buy "HAA for bath 900g" every month
for my child, who has dry skin.
Our whole family loves it for the moistness it gives us after bathing.
38 years old, office worker
News to help you live a lifestyle with space in both mind and body.